Paid Media & PPC

Paid Media & PPC Management For Every Business Ready To Scale

Google, LinkedIn, Microsoft, and paid social campaigns run by a team managing Search across 10+ markets and every major industry, measured in revenue, not clicks.

Running paid media for ecommerce, B2B, local, and professional service accounts across 10+ countries.

500%+

Peak ROAS Delivered

10+

Markets Managed Daily

9+

Years In Paid Search

The Platforms We Run

ads_click GOOGLE ADS
campaign META ADS MANAGER
groups LINKEDIN CAMPAIGN MANAGER
travel_explore MICROSOFT ADVERTISING
smartphone TIKTOK ADS
monitoring GA4
ads_click GOOGLE ADS
campaign META ADS MANAGER
groups LINKEDIN CAMPAIGN MANAGER
travel_explore MICROSOFT ADVERTISING
smartphone TIKTOK ADS
monitoring GA4

What We Run

Every Paid Channel Worth Running, Nothing You Don’t Need

Google Ads Management

Search, Performance Max, and Display campaigns measured against revenue, not clicks.

Social Media Advertising

Meta, TikTok, and LinkedIn campaigns built for the funnel stage they’re actually good at.

LinkedIn Ads Management

B2B-native targeting for accounts where LinkedIn is where your buyer actually spends time.

Microsoft & Bing Ads

Often-ignored, often-profitable. We run it daily across every market we manage.

Ecommerce PPC & Shopping

Feed-driven Shopping and marketplace campaigns for catalog-based businesses.

Enterprise PPC Management

Multi-brand, multi-region paid media built for real governance and stakeholder reporting.

PPC Audit

A structured, evidence-based teardown of your account, not a sales pitch in disguise.

Who This Is For

Built For Businesses Who Need Paid Media Tied To Revenue

This is built for businesses running real ad spend across one or more paid channels who need results measured against pipeline and revenue, not clicks and impressions.

  • You're running, or planning to run, paid media on at least one major channel and want it managed by specialists, not a generalist.
  • You can tie a click through to an actual sale, lead, or signup, whatever revenue looks like for your business.
  • You want a team managing paid media across markets and industries, not a single-account freelancer.

How It Works

From Account Audit To Compounding Revenue In 4 Steps

01

Audit & Strategy

We audit your existing accounts, tracking, and creative across every channel you run to find exactly where spend is being wasted.

  • Cross-channel account & tracking audit
  • Competitor & market audit
  • Channel strategy & budget allocation

02

Build & Launch

Campaigns go live on a full-funnel structure built to scale, coordinated across every channel you run.

  • Campaign structure & setup per channel
  • Creative production & setup
  • Conversion tracking QA

03

Optimize & Scale

We shift budget across channels toward whatever is actually driving revenue, every single week.

  • Weekly cross-channel budget tuning
  • Channel-level performance review
  • Creative refresh & testing

04

Report & Compound

You see cost per acquisition and revenue by channel, all in one place, not five different platform dashboards.

  • Live cross-channel revenue dashboard
  • Monthly strategy review
  • Documented CPA improvement

Why Stravum

Managed By People Running This Across 10+ Markets Daily

Generic in-house management and single-market agencies both tend to plateau at the same wall: reporting that stops at clicks and cost-per-lead, with no real view of what’s driving revenue. We built our reporting the other way around.

  • Every account is measured against real revenue, not platform-reported conversions alone.
  • Campaigns are built by channel specialists, not one generalist running five platforms at once.
  • You get a live view of cost per acquisition, updated weekly, not a monthly PDF.

The Difference

Most Agencies Run Ads. We Run A Revenue Channel.

What You’re Used To

  • One generalist manages every platform at once, spread too thin to go deep on any of them.
  • Reports show clicks and impressions, not what those clicks actually turned into.
  • The same playbook gets applied regardless of your channel, market, or industry.

How Stravum Works

  • Each channel is run by someone who specializes in it, coordinated under one strategy.
  • Reports built around cost per acquisition and revenue, not activity.
  • Strategy shaped by 10+ markets and 15+ industries of hands-on execution.

FAQ

Common Questions

What's the difference between Google Ads and LinkedIn Ads for B2B?
Google Ads captures active, high-intent search demand; LinkedIn Ads lets you target by job title, company, and industry even before someone starts searching. Most B2B accounts we manage run both, weighted differently depending on deal size and sales cycle.
Do you run paid media in multiple countries?
Yes, we manage Search and paid social across 10+ markets today, including the cross-market budget and currency considerations a single-market agency typically hasn't had to solve.
How much should we be spending on paid media?
It depends on your sales cycle, average order or deal size, and how much of your growth needs to come from paid channels versus other sources. We'll walk through that with you on a call rather than quote a generic number upfront.
Can you take over an account that's already live?
Yes, most engagements start as an audit and restructure of an existing account rather than a launch from zero.
Do you require a minimum ad spend?
It varies by channel. We'll tell you plainly during your review whether your budget is enough to generate real, optimizable data on the channels you're considering.
Can you manage all our paid channels, or do we need separate agencies per platform?
We manage all of it under one team and one strategy, spanning Google, Meta, LinkedIn, Microsoft, and TikTok, so channels reinforce each other instead of competing for the same budget in isolation.

Ready To Make Paid Media Accountable To Revenue?

Tell us what you’re running today and where it’s underperforming, and we’ll show you what to fix first.