Email Marketing

The Channel You Already Own, Finally Worked Properly

Lifecycle flows and campaigns built around what your customers actually do, run on a list you already own and don’t pay per click for.

Building lifecycle programs for ecommerce and B2B lists across 10+ countries.

500%+

Peak ROAS Delivered

10+

Markets Managed

9+

Years In Growth Marketing

The Problem

Your Highest-ROI Channel Is Probably Running On Autopilot

Most businesses have an email list and a default welcome sequence their platform set up years ago, and that’s it. Meanwhile every dollar goes to paid acquisition, chasing new customers instead of getting more value from the ones already on the list. Email is usually the cheapest channel a business has and the most neglected.

  • The welcome flow hasn't been touched since it was first set up years ago.
  • Campaigns go out sporadically with no segmentation behind who receives what.
  • Nobody is tracking flow-level revenue, so underperforming automations run unnoticed.

What’s Included

Everything Your Email Program Needs

account_tree

Lifecycle Flow Design

Welcome, abandonment, post-purchase, and win-back flows built around real customer behavior.

campaign

Campaign Strategy

A calendar of promotional and value-driven sends that doesn't burn out your list.

group

List Segmentation

Sends built around purchase history and behavior, not one blast to everyone.

design_services

Design & Copywriting

On-brand templates and copy that reads like a person wrote it, because one did.

science

Testing & Optimization

Subject lines, send times, and offers tested continuously, not set once and left.

insights

Revenue Reporting

Flow and campaign-level revenue tracked so you know exactly what's earning its keep.

How It Works

From A Neglected List To A Real Revenue Channel In 4 Steps

01

List & Flow Audit

We audit your current list health, existing flows, and deliverability to find exactly what’s underperforming.

  • List health & deliverability audit
  • Existing flow performance review
  • Segmentation opportunity analysis

02

Build The Flows

We build or rebuild your core lifecycle automations with real segmentation and on-brand design.

  • Core lifecycle flow build-out
  • Segmentation & personalization setup
  • On-brand template design

03

Launch Campaigns

Regular campaigns go out on a calendar built to add value, not just push promotions constantly.

  • Monthly campaign calendar
  • Copywriting & design production
  • Send-time & subject line testing

04

Optimize & Report

You see flow and campaign-level revenue every month, and we keep testing to improve it.

  • Flow & campaign revenue dashboard
  • Ongoing A/B testing
  • Monthly strategy review

Proof, Not Promises

Open Rates Look Nice. Flow Revenue Pays The Bills.

Any platform can show you an open rate. Here’s the actual difference between what gets shown off and what gets tracked on every email account we run.

What Gets Shown Off

  • Open rate as the headline metric
  • List size, regardless of engagement
  • Number of campaigns sent
  • Click-through rate with no revenue context

What Actually Gets Tracked

  • Revenue per flow and per campaign, tracked individually
  • Revenue per recipient, not just per send
  • List growth weighted against engagement, not raw size
  • Percentage of total revenue email is actually responsible for
The Standard
If a flow or campaign can't show its own revenue number, it doesn't stay in your program unchanged. That's how every email account we run gets evaluated.

Who This Is For

Built For Businesses With A List They Aren’t Using Properly

This is built for businesses with an existing email list, whether that’s an ecommerce customer base or a B2B contact database, that isn’t generating anywhere near the revenue it should be.

  • You have an existing list that isn't being actively worked.
  • You want automation doing the heavy lifting, not manual one-off sends.
  • You're open to pairing this with other channels we run, or bringing it in standalone.

FAQ

Common Questions

What email platforms do you work with?
Klaviyo, Mailchimp, HubSpot, and most major ESPs, we'll recommend a migration if your current platform is genuinely holding you back.
Do you write the emails or just build the automation?
Both, strategy, copywriting, and design are included, this isn't just a technical setup service.
How is this different from your ecommerce marketing service?
This is email specifically, standalone for businesses that just need this channel fixed, our full-funnel ecommerce service includes email alongside paid, SEO, and CRO.
We have a small list, is this still worth it?
Even a modest list usually has meaningful revenue sitting in an unoptimized welcome and abandonment flow, we'll be honest during the audit if the opportunity is limited.
How long until we see results?
Rebuilt core flows often show revenue impact within the first month since they're triggered automatically, campaign strategy compounds over a longer period.

The Basics

Why Does Email Still Matter When Everyone Talks About Paid & SEO?

Email doesn’t get the same attention as paid media or SEO because it doesn’t have a search volume number attached to it, nobody types “email marketing” into Google the way they search for a service to hire. But for businesses that already have a list, it’s often the highest-margin channel available, no cost per click, no algorithm to chase, just a direct line to people who already know you.

It’s worth building properly precisely because most competitors treat it as an afterthought, which leaves real, uncontested revenue on the table for anyone willing to actually invest in it.

payments

Near-Zero Marginal Cost

No cost per click, no auction to win, just the list you already own.

favorite

Warmest Audience You Have

People who already know your brand, not cold traffic you're paying to introduce yourself to.

trending_up

Widely Under-Invested In

Most competitors barely touch it, which is exactly why it's worth doing properly.

Our Take
Email doesn't show up in a keyword research tool, which is exactly why most agencies ignore it. That's not a reason to skip it, it's the reason it's still underpriced opportunity.

Investment

How We Price Email Marketing Engagements

Pricing depends on list size, how many flows need to be built, and campaign send frequency. Most engagements run as a monthly retainer covering both flow maintenance and campaign production.

group

List Size & Complexity

Larger, more segmented lists require more sophisticated flow logic.

account_tree

Number Of Flows

More lifecycle automations beyond the core welcome and abandonment sequences add scope.

campaign

Campaign Frequency

A more frequent send cadence requires more ongoing copy and design production.

  • No long-term lock-in, engagements run month to month after the initial term.
  • You always see exactly which flows and campaigns were produced each month.
  • Custom quote after a list and flow audit, no generic package.
No Surprises
No hidden add-on fees, no per-email upcharges buried in the fine print. What we quote after your audit is what you're billed.

Our Stack

The Tools & Platforms Behind Every Email Program

The platforms we run connect directly to your store or CRM, so segmentation is based on real customer data, not guesswork.

mail KLAVIYO
forward_to_inbox MAILCHIMP
hub HUBSPOT
storefront SHOPIFY
science A/B TESTING
monitoring GA4
mail KLAVIYO
forward_to_inbox MAILCHIMP
hub HUBSPOT
storefront SHOPIFY
science A/B TESTING
monitoring GA4

If a platform can’t tie a send directly to revenue, we don’t recommend migrating to it, no matter how popular it is.

Ready To Get Real Revenue Out Of Your List?

Tell us about your current list and platform, we’ll show you exactly what revenue is sitting there unclaimed.