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Social Media Advertising

Social Media Advertising That Turns Scrolls Into Sales

Meta, TikTok, and LinkedIn campaigns built around revenue, not likes, not follows, not vanity reach.

Let's Get You Seen

Managing social ad spend across ecommerce, B2B, local, and professional service accounts in 10+ countries.

500%+

Peak ROAS Delivered

10+

Markets Managed Daily

9+

Years In Paid Media

The Problem

Most Social Ad Accounts Are Optimized For Vanity, Not Revenue.

Social platforms are built to reward whatever keeps people scrolling, likes, comments, shares, because that’s what keeps them on the app. But engagement doesn’t pay invoices. Most agencies chase the metrics the platform shows them, not the ones that actually move your business.

  • Campaigns get optimized for cheap engagement instead of qualified leads or sales.
  • Creative gets tested for click-through rate, never for what happens after the click.
  • No one is connecting ad spend to pipeline or revenue, only likes, follows, and reach.

What’s Included

Everything Your Social Media Advertising Program Needs

campaign

Meta & Instagram Advertising

Full-funnel Feed, Story, and Reels campaigns built around your actual buyer, not broad reach.

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TikTok Advertising

Native, fast-turnaround creative for the platform where attention is cheapest and growing fastest.

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LinkedIn Advertising

B2B-native targeting for accounts where your buyer is scrolling LinkedIn, not TikTok.

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Creative Strategy & Testing

Continuous ad creative testing built around what actually converts, not what looks good in a deck.

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Audience & Retargeting Strategy

Full-funnel audiences from cold prospecting through retargeting warm traffic that hasn't converted yet.

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Cross-Platform Tracking

Server-side and pixel tracking so a sale gets credited to the platform that actually drove it.

How It Works

From Account Audit To Compounding Revenue In 4 Steps

01

Audit & Strategy

We audit your existing accounts, tracking, and creative to find exactly where spend is being wasted on vanity metrics.

  • Ad account & pixel/tracking audit
  • Creative & messaging review
  • Competitor social audit

02

Build & Launch

Campaigns go live on a full-funnel structure built to scale, not one flat boosted-post campaign.

  • Audience & funnel structure
  • Creative production & setup
  • Conversion tracking QA

03

Optimize & Scale

We shift budget toward the creative and audiences driving real revenue, every single week.

  • Weekly creative & bid tuning
  • Audience-level performance review
  • Creative refresh & testing

04

Report & Compound

You see cost per acquisition and revenue by platform and by campaign, not just reach.

  • Live revenue dashboard by platform
  • Monthly strategy review
  • Documented CPA improvement

Proof, Not Promises

We Don’t Report Vanity Metrics. We Report Revenue.

Any agency can screenshot a follower count. Here’s the actual difference between what gets shown off and what gets tracked on every social account we run.

What Gets Shown Off

  • Followers
  • Likes
  • “Engagement rate”
  • Reach

What Actually Gets Tracked

  • Cost per acquisition, by platform
  • Blended ROAS across every campaign
  • Revenue generated, not modeled
  • Actual customers, not just clicks
The Standard
If a metric doesn’t tie back to revenue, it doesn’t make it into your report. That’s not a slogan. It’s how every dashboard we build is scoped.

Who This Is For

Built For Businesses That Need Revenue From Social

This is built for any business running paid social with real money on the line: ecommerce, B2B, SaaS, local services, professional services, who need social ads measured against actual revenue, not likes and reach.

  • You can track a click through to an actual sale, booking, or signup, whatever revenue looks like for your business.
  • You're already running social ads but can't get cost per acquisition moving the right way.
  • You want a team managing social across multiple markets and industries, not a single generalist doing everything.
Sounds Like Your Ads? Let's Talk

FAQ

Common Questions

How much does social media advertising cost?
Pricing is scoped to your ad spend, platform mix, and creative needs, not a flat package. Most engagements run as a monthly management fee covering strategy, creative, and optimization, with ad spend billed separately and transparently. We'll give you an exact number once we've reviewed your account.
Do you handle the creative, or just media buying?
Both, creative strategy and testing are part of every engagement, since on social platforms the creative usually matters more than the targeting. We don't run media without owning the creative testing loop.
Can you fix an account that's already running but underperforming?
Yes, most of our social engagements start as an audit and restructure of an existing account rather than a launch from zero, fixing tracking gaps and creative fatigue is usually where the first real gains come from.
How fast will we see results?
Most accounts see meaningful movement in cost per acquisition within the first 30-60 days, with compounding gains from creative testing continuing well beyond that.
Do you only run Meta, or TikTok and LinkedIn too?
We run whichever combination of Meta, TikTok, and LinkedIn actually earns its share of budget for your funnel, we don't default to a fixed platform mix regardless of account.
Do we need a minimum ad budget to work with you?
We work best with accounts that have enough monthly ad spend to generate real creative-testing data, during your review we'll tell you plainly whether your current or planned budget is enough to work with efficiently.

The Basics

What Is Social Media Advertising, And Why Does It Matter?

Social media advertising is paid promotion on platforms like Meta, TikTok, and LinkedIn, where targeting, creative, and bidding are built around a specific buyer and a specific action, not broad awareness or vanity reach.

This matters across every industry: social platforms are engineered to reward whatever keeps people scrolling, and left unmanaged, that means your budget optimizes for cheap engagement instead of qualified customers. Without creative testing and tight tracking from ad view to actual revenue, social advertising becomes an expensive popularity contest dressed up as a growth channel.

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Creative & Messaging Strategy

Ad creative built around what your specific buyer responds to, not what performs well generically.

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Tracking & Attribution

Conversion tracking that follows a click from the scroll to a closed sale, not just to an engagement.

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Budget & Bid Management

Bidding and budget decisions driven by revenue per platform and campaign, not cost per engagement.

Our Take
Social advertising that isn’t measured against actual revenue isn’t a growth channel, it’s a popularity contest with a media budget attached. That’s the standard we hold every account to.

Investment

How We Price Social Media Advertising Engagements

Pricing is scoped to your ad spend, platform mix, and creative production needs, not a flat package. Most engagements run as a monthly management fee covering strategy, creative, and optimization, with ad spend billed separately and transparently.

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Platform Mix

A single-platform Meta account and a Meta + TikTok + LinkedIn account need very different levels of management.

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Ad Spend Level

Management fees typically scale with monthly ad spend, in line with the complexity of managing that budget well.

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Creative Production Needs

Accounts that need fresh creative weekly to avoid fatigue need a different scope than ones with an existing content library.

  • No long-term lock-in, engagements run month to month after the initial term.
  • You always see exactly what's spent on media vs. our management fee.
  • Custom quote after we’ve reviewed your account and market, no generic package.
No Surprises
No hidden platform fees, no bait-and-switch retainer that jumps after month two. What we quote after your review is what you're billed.
Let's Talk Numbers

Our Stack

The Tools & Platforms Behind Every Social Ad Account

The platforms we run aren’t chosen for their logos, they’re chosen because they talk to each other. Ad spend, on-site behavior, and conversion data all flow into the same reporting layer, which is the only way revenue stays honest as an account scales across Meta, TikTok, and LinkedIn.

campaign META ADS MANAGER
smartphone TIKTOK ADS MANAGER
groups LINKEDIN CAMPAIGN MANAGER
monitoring GA4
settings GOOGLE TAG MANAGER
bar_chart LOOKER STUDIO
campaign META ADS MANAGER
smartphone TIKTOK ADS MANAGER
groups LINKEDIN CAMPAIGN MANAGER
monitoring GA4
settings GOOGLE TAG MANAGER
bar_chart LOOKER STUDIO

If a tool doesn’t feed that shared reporting layer, we don’t use it on your account, no matter how popular it is.

Ready To Turn Social Into Revenue?

Tell us about your accounts and current performance, we’ll show you exactly where budget is leaking and what to fix first.

Book A Strategy Call