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Google Ads Management

Google Ads Management That Turns Clicks Into Customers

Search, Performance Max, and Display campaigns engineered for real revenue — managed by a team running Google Ads across 8 markets and every major industry, not a one-size-fits-all playbook.

Get A Free Google Ads Audit

Managing Google Ads spend across ecommerce, B2B, local, and professional service accounts in 8 countries.

500%+

Peak ROAS Delivered

8

Markets Managed Daily

10+

Years In Paid Search

The Problem

Most Google Ads Accounts Are Optimized For Clicks, Not Revenue.

Search intent shifts by the hour, and a single keyword can mean something completely different depending on who’s typing it and why. Most agencies — and most in-house setups — manage the account. They don’t manage what happens after someone actually converts.

  • Conversion tracking stops at the click or form fill instead of following it to an actual sale.
  • Broad match and automated bidding burn budget on searches that were never going to convert.
  • Nobody is connecting ad spend to real revenue — only cost per click and cost per lead.

What’s Included

Everything Your Google Ads Program Needs

target

Search & Performance Max Campaigns

Full-funnel Search campaigns built around commercial intent, paired with Performance Max where it earns its budget.

monitoring

Conversion Tracking & Attribution

GA4 and offline conversion imports so ad spend is measured against real sales, not just form fills.

account_tree

Account Structure & Audience Strategy

Campaigns structured by funnel stage and audience intent, not one flat account trying to do everything.

draw

Ad Copy & Creative Testing

Continuous RSA and creative testing built around what your ICP actually searches, not generic templates.

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Budget & Bid Management

Weekly budget and bid decisions driven by revenue per keyword, not platform-recommended defaults.

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Landing Page & Offer Alignment

Ad, keyword, and landing page alignment so quality score — and conversion rate — actually holds up.

How It Works

From Account Audit To Compounding Revenue In 4 Steps

01

Audit & Diagnostics

We audit your account structure, tracking, and competitors to find exactly where budget is leaking before we touch a single bid.

  • Full account & Ads Editor audit
  • GA4 & conversion tracking review
  • Competitor auction insights review

02

Strategy & Architecture

Campaigns get rebuilt around funnel stage and commercial intent — not rebuilt from a template.

  • Campaign & ad group restructure
  • Keyword & audience strategy
  • Conversion tracking setup or repair

03

Deployment & Optimization

The live account gets managed weekly, not checked in on once a month.

  • Weekly bid & budget tuning
  • Ad copy & creative testing
  • Negative keyword & search term mining

04

Report & Compound

You see cost per acquisition and revenue by campaign — not just spend.

  • Live revenue dashboard by campaign
  • Monthly strategy review
  • Documented CPA improvement

Proof, Not Promises

Results We Can Stand Behind

500%+

Peak ROAS Delivered

8

Markets Managed Daily

10+

Years In Paid Search

Who This Is For

Built For Any Business That Needs Real Revenue From Search

This is built for any business running Search with real money on the line — ecommerce, B2B, SaaS, local services, professional services — who need Google Ads measured against actual revenue, not clicks and impressions.

  • You can track a click through to an actual sale, booking, or signup — whatever revenue looks like for your business.
  • You're already running Google Ads but can't get cost per acquisition moving the right way.
  • You want a team managing Search across multiple markets and industries, not a single generalist doing everything.

FAQ

Common Questions

How much does Google Ads management cost?
Pricing is scoped to your ad spend, account complexity, and market — not a flat package. Most engagements run as a monthly management fee covering strategy, tracking, and optimization, with ad spend billed separately and transparently. We'll give you an exact number after a free audit of your account.
Do you manage conversion tracking and attribution, not just the ads?
Yes — broken or shallow conversion tracking is usually the single biggest lever in any account, so tracking and CRM or checkout integration are part of every engagement, not an add-on.
Can you fix an account that's already running but underperforming?
Yes, most of our Google Ads engagements start as an audit and rebuild of an existing account rather than a launch from zero — restructuring around funnel stage and fixing tracking gaps is usually where the first real gains come from.
How fast will we see results?
Most accounts see meaningful movement in cost per acquisition within the first 30-60 days, with compounding gains from testing and structure changes continuing well beyond that.
Do you only run Search, or Performance Max and Display too?
We run whichever combination of Search, Performance Max, Display, and YouTube actually earns its share of budget for your funnel — we don't default to a fixed campaign mix regardless of account.
Do we need a minimum ad budget to work with you?
We work best with accounts that have enough monthly ad spend to generate real optimization data — during your free audit we'll tell you plainly whether your current or planned budget is enough to work with efficiently.

The Basics

What Is Google Ads Management, And Why Does It Matter?

Google Ads management is the ongoing strategy, setup, and optimization of Search, Performance Max, and Display campaigns — where account structure, bidding, and budget are driven by actual conversion and revenue data, not just clicks and impressions.

This matters across every industry: a single keyword can carry wildly different intent depending on who’s searching and why, and platform auto-bidding left unmanaged optimizes for the wrong conversion event by default. Without tight tracking from ad click to actual revenue — a sale, a booking, a signed contract — Google Ads becomes an expensive guess dressed up as a dashboard.

layers

Account & Campaign Strategy

Search, PMax, and Display structured around funnel stage and commercial intent, not one flat campaign trying to do everything.

monitoring

Tracking & Attribution

Conversion tracking that follows a lead from click to closed deal, not just to a form submission.

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Budget & Bid Management

Bidding and budget decisions driven by revenue per keyword and campaign, not blended CPC.

Our Take
Google Ads that isn't measured against real revenue isn't a growth channel — it's a spend line nobody can defend at renewal time. That's the standard we hold every account to.

Investment

How We Price Google Ads Engagements

Pricing is scoped to your ad spend, account complexity, and how many channels you’re running — not a flat package. Most engagements run as a monthly management fee covering strategy, tracking, and optimization, with ad spend billed separately and transparently.

account_tree

Account Complexity

A single-market Search account and a multi-campaign Search + PMax + Display account need very different levels of management.

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Ad Spend Level

Management fees typically scale with monthly ad spend, in line with the complexity of managing that budget well.

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Tracking Maturity

Accounts starting from broken or missing conversion tracking need a build phase most agencies skip — we don't.

  • No long-term lock-in — engagements run month to month after the initial term.
  • You always see exactly what's spent on media vs. our management fee.
  • Custom quote after a free account and market audit — no generic package.
No Surprises
No hidden platform fees, no bait-and-switch retainer that jumps after month two. What we quote after your audit is what you're billed.
Get A Custom Quote →

Our Stack

The Tools & Platforms Behind Every Google Ads Account

The platforms we run aren’t chosen for their logos — they’re chosen because they talk to each other. Ad spend, on-site behavior, and conversion data all flow into the same reporting layer, which is the only way revenue stays honest as an account scales.

ads_click GOOGLE ADS
monitoring GA4
settings TAG MANAGER
hub CRM INTEGRATION
bar_chart LOOKER STUDIO
travel_explore MICROSOFT ADS
ads_click GOOGLE ADS
monitoring GA4
settings TAG MANAGER
hub CRM INTEGRATION
bar_chart LOOKER STUDIO
travel_explore MICROSOFT ADS

If a tool doesn’t feed that shared reporting layer, we don’t use it on your account — no matter how popular it is.

Ready To Turn Google Ads Into Revenue?

Tell us about your account and current performance — we’ll show you exactly where budget is leaking and what to fix first, free.

Get My Free Google Ads Audit